Sanz usa
Catalogue | Web management | Campaigns
Ongoing work for Sanz Group USA, managing their eCommerce website alongside catalogue design and targeted email campaigns.
CATALOGUE
The Brief
Ongoing work for Sanz Group USA, managing their eCommerce website alongside catalogue design and targeted email campaigns.
The Challenges
Working with limited high-quality photography for new products, incomplete product information, and balancing the project alongside other ongoing work.
The Process
Built on a previous catalogue structure, updating the design to reflect new products and improvements. I organised and refined available content, enhancing visuals where needed and ensuring a clear, consistent layout despite gaps in information.
Final Result
A refreshed catalogue delivered in both digital and print formats, successfully presenting the product range for the US market and distributed via email and physical copies.
Website Management
The Brief
Manage and maintain an eCommerce website, ensuring products, content, and promotions are consistently up to date.
The Challenges
Balancing a wide range of responsibilities—from product management to customer support—while keeping the site accurate, engaging, and running smoothly.
The Process
Regularly updated product listings and information, created promotional banners, and managed shipping settings, discounts, and campaigns. I also handled customer enquiries and maintained social media accounts to support ongoing engagement and traffic.
Final Result
A streamlined, secure website that communicates Sanz ZhuZhou’s manufacturing process effectively, optimised for international visitors while retaining the visual identity of the catalogue.
Campaigns
The Brief
Create a range of marketing campaign assets, including social media banners, email newsletters, and web banners.
The Challenges
Working to tight deadlines while maintaining consistency across multiple formats and platforms.
The Process
Designed and adapted visuals for different channels, ensuring a cohesive look and feel across social media, email, and web. Balanced speed with quality, producing engaging assets aligned with campaign goals.
Final Result
A series of consistent, on-brand campaign materials delivered on schedule, supporting marketing efforts across multiple digital touchpoints.
Let's Talk
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